Air India has rolled out its wireless in-flight entertainment (IFE) service, Vista, across its existing wide-body fleet to provide customers with uninterrupted entertainment until the upgrade, after which Vista will be available on narrow-body aircraft as well.

Vista is operated by Bluebox, an award-winning digital services provider, and is hosted on Bluebox's Blueview digital services platform and delivered to customers via the Bluebox Wow wireless network system.

Vista enables customers to stream content seamlessly to their personal electronic devices. From Bollywood blockbusters to Hollywood premieres, from global music icons to gripping documentaries, the world's best content is now available to Air India customers. In addition, Vista offers a live map display for flight tracking. Available on iOS, Android, Windows and macOS devices, Vista ensures that travelers can easily access and enjoy new in-flight entertainment content.

“At Air India, we continually strive to anticipate and meet the evolving needs of our modern travelers. We are delighted to introduce Vista, a new feature to our customers. It enables seamless integration of personal devices and enhances the overall travel experience of our customers,” said Rajesh Dogra, Chief Customer Experience Officer, Air India.

“We are delighted to partner with Air India to set new standards for a tailored customer experience and uninterrupted enjoyment that reflects both Air India's commitment to excellence and our dedication to engaging and entertaining our customers on board,” said Kevin Birchmore, VP Global Sales at Bluebox.
Air India's carefully curated content library of over 950 hours of entertainment across all formats and genres includes classic tunes, timeless favourites, BAFTA and Oscar-winning/nominated titles, short films, acclaimed series and specially curated content for kids – a diverse offering that is updated regularly.