Alia Bhatt takes part in India's largest environmental film festival; says: “It’s such an honor”

All Living Things Environmental Film Festival, India's largest environmental film festival, is pleased to collaborate with actress, producer and entrepreneur Alia Bhatt's production house, Eternal Sunshine Productions. As an advocate for the festival, Alia Bhatt will help bring sustainability and storytelling together. Taking place December 1-10, 2023, the festival is in its fourth year dedicated to harnessing the power of cinema to address pressing environmental issues.

Alia Bhatt's connection to All Living Things Environmental Film Festival 2023

Acclaimed for her conscientious approach and commitment to social and environmental issues, Alia Bhatt is a natural choice for the role of “advocate” for the festival and all it stands for. Her commitment to using her influential platform for the greater good aligns seamlessly with ALT EFF's mission to promote awareness and dialogue about climate change, sustainability and the environment.

Alia Bhatt and Shaheen Bhatt founded their production house Eternal Sunshine Productions to tell relevant stories, spark conversations and reach out to a larger audience. ALT EFF shares this vision and uses the medium of film to reach audiences across the country and stimulate discussions on important issues.

This year, ALT EFF will make an even bigger impact with screenings in over 20 cities across India and select films from 50 countries.

Alia Bhatt says it is an honor to be associated with the film festival

The festival aims to reach a diverse audience by encouraging dialogue and raising awareness of environmental challenges that require collective attention. Speaking about her association with the festival, Alia says, “It is a great honor to be associated with All Living Things Environmental Film Festival 2023. Cinema is not just a form of entertainment; It’s a powerful tool to start an important conversation and the festival is a great combination of that.”

She added: “Our goal at Eternal Sunshine Productions is to tell stories that are thought-provoking or change-provoking in every way possible and it is a great pleasure for us at Eternal to support a festival that tells powerful stories and at the same time be environmentally conscious.” drive meaningful change. For us as a young production company, this will be a crucial learning process and an important step towards realizing this vision.”

The synergy between Eternal Sunshine Productions and ALT EFF promises a dynamic collaboration that will amplify the festival's message and reach.